Tour description
Provence to Tuscany Food, Wine & Culture Journey
This thoughtfully curated journey traces the culinary and cultural backbone of southern France and northern Italy, traveling slowly from the Luberon countryside to Florence. Beginning near Marseille, the experience is shaped by Provence’s villages, vineyards, and monastic landscapes, where food traditions reflect land, season, and daily life. Along the French Riviera, time is spent beyond the well-known coastline, discovering towns and communities where regional cooking and local rhythms still guide everyday life.
Crossing into Liguria, the focus turns to working harbors and coastal villages where olive oil, seafood, and pesto reflect generations of craftsmanship. The journey continues through the Cinque Terre and into northern Tuscany, with privately hosted winery visits, hands-on cooking, and shared meals with local producers. Carefully paced and led by trusted local experts, this tour emphasizes authenticity, regional identity, and personal connection, it offers a deeply immersive way to experience France and Italy through food, wine, and culture rather than surface-level sightseeing.
DAY 1 MARSEILLE & LUBERON
Arrival in Marseille | Into the Luberon
Upon arrival at Marseille airport, your local chauffeur will be waiting to welcome you and escort you into the Luberon countryside. As you leave the city behind, the scenery will soften into vineyards, olive groves, and stone villages shaped by generations of agricultural life. You’ll settle into your 5* boutique hotel, a refined yet relaxed property deeply connected to its surroundings. Take time to unwind, enjoy the views, and ease into the slower rhythm of Provence. This evening, you will surely enjoy a relaxing dinner highlighting the flavors of the region, such as olive oil, herbs, seasonal vegetables, and local wines.
Tour in a nutshell: Private transfer. Overnight in a 5* boutique hotel in the heart of Luberon.
DAY 2 LUBERON
Luberon Villages & Sénanque Abbey
Today you’ll explore the Luberon at an unhurried pace, with your charming guide/driver who knows his bellowed region as the palm of his hand. Your morning begins at Sénanque Abbey, where centuries-old monastic traditions reveal how agriculture, simplicity, and self-sufficiency shaped life in Provence. From there, you’ll travel through hill towns such as Gordes and smaller villages that still revolve around markets, bakeries, and family-run shops. Lunch will be enjoyed locally, focusing on Provençal cooking rooted in seasonality rather than presentation. Throughout the day, your guide will share stories of the land, the people, and how daily life continues to follow rhythms set long ago.
Tour in a nutshell: Private chauffeured transfer to visit Luberon villages & Sénanque Abbey. Local cuisine lunch. Overnight Luberon.
DAY 3 SAINT REMY
Saint-Rémy & Les Baux-de-Provence
This morning, you will visit Saint-Rémy-de-Provence, a lively market town known for its cafés, food shops, and strong sense of community. You’ll have time to wander the historic center, sample local specialties, and enjoy lunch at a well-chosen restaurant that reflects regional cooking traditions. In the afternoon, you’ll continue to Les Baux-de-Provence, dramatically perched above olive groves and vineyards. As you explore its stone streets and sweeping views, your guide will bring context to the village’s strategic past and enduring cultural importance. The day will balance storytelling with time for your own discovery.
Tour in a nutshell: Private chauffeur transfer visiting Saint-Rémy & Les Baux-de-Provence. Local cuisine lunch. Overnight Luberon.
DAY 4 CHÀTEAUNEUF-DU-PAPE
Châteauneuf-du-Pape & Avignon
Today you’ll head north into the Rhône Valley, where wine is deeply tied to land and tradition. You’ll be welcomed at small Châteauneuf-du-Pape estates, where producers will share how soil, climate, and time-honored practices shape their wines. Tastings will feel conversational and grounded, focused on understanding rather than spectacle. In the afternoon, you’ll continue to Avignon, where walking through the historic center offers insight into the city’s papal past and its lasting influence on the region. The contrast between vineyard landscapes and historic urban life will add depth to your understanding of southern France.
Tour in a nutshell: Private chauffeured transfer. Private visit & tastings at a prestigious winery. Local lunch with wine pairing. Overnight Luberon.
DAY 5 AIX EN PROVENCE
Aix-en-Provence to Nice
Leaving the Luberon, you’ll stop in Aix-en-Provence, a town known for its graceful streets, Paul Cezanne paintings, café culture, and vibrant market life. Stroll along the Cours Mirabeau, pause for coffee or pastries, and enjoy time soaking in the everyday rhythm of the city. From here, you’ll continue toward the coast, watching the landscape shift as sea air replaces inland warmth. Upon arrival in Nice, the evening will be yours to relax, perhaps with a seaside walk or a casual dinner, settling into Riviera life at your own pace.
Tour in a nutshell: Chauffeured transfer. Overnight in a boutique 4* hotel in the heart of Nice.
DAY 6 NICE
Discovering Nice
Today, our engaging and knowledgeable local guide will introduce you to Nice beyond its shoreline. You’ll explore Old Town streets, learn about regional dishes, and discover how French and Italian influences shape the city’s identity. Along the way, you’ll gain insight into market culture, everyday food traditions, and how locals experience the city. After the guided walk, you’ll have free time to continue exploring independently, equipped with local knowledge and recommendations.
Tour in a nutshell: Private guided tour of Nice with food tastings. Overnight Nice.
DAY 7 SAINT-PAUL-DE-VENCE & ANTIBES
Riviera Villages: Saint-Paul-de-Vence & Antibes
This day takes you away from the busiest stretches of the Riviera to explore villages with a more lived-in feel. You’ll begin in Saint-Paul-de-Vence, where preserved stone streets and artistic heritage invite slow wandering. Later, you’ll continue to Antibes, where a working harbor and historic ramparts reflect the Riviera’s maritime roots. Enjoy lunch and free time to explore, shop, or simply sit with a coffee and watch daily life unfold.
Tour in a nutshell: Private Transfers. Overnight Nice.
DAY 8 EZE & MONACO
Èze, Monaco, Roquebrune & Menton
Today you’ll trace the eastern Riviera, experiencing how geography and history shape each community. From the hilltop village of Èze, with its sweeping coastal views, to the contrasting scale and elegance of Monaco, the day reveals the region’s many identities. Continuing through Roquebrune and into Menton, you’ll notice Italian influence becoming more pronounced in architecture, language, and food. Rather than rushing, the day unfolds as a gradual cultural transition toward Italy.
Tour in a nutshell: Private chauffeured tour to Eze & Monaco. Local lunch. Overnight Nice.
DAY 9 PORTOFINO & CAMOGLI
Into Italy: Portofino & Camogli
Crossing into Italy, the atmosphere subtly shifts as you enter Liguria. You’ll spend time in Portofino, then continue to Camogli, a working fishing town where life still centers on the harbor. Together, these stops offer a more complete picture of Ligurian coastal culture, both iconic and authentic. You’ll continue on to your hotel in the Cinque Terre region, where the evening invites rest and anticipation of the days ahead.
Tour in a nutshell: Private chauffered transfer. Overnight Cinque Terre area.
DAY 10 CINQUE TERRE
Cinque Terre Villages
Today is dedicated to experiencing the Cinque Terre depending on your preference – hiking, by boat, or train, moving between villages connected by terraced vineyards and the sea. We will take care of all the logistics and restaurants, you might also wish to visit a fantastic local winery, just on the outskirts of one of the prettiest Cinque Terre villages.
Tour in a nutshell: Free day in Cinque Terre. Overnight Cinque Terre area.
DAY 11 CINQUE TERRE
Cinque Terre, Unrushed
With a second full day in the Cinque Terre, you’ll have time to slow down even further. Perhaps you’ll wander quieter villages, walk vineyard paths, or simply linger over coffee above the sea.
Tour in a nutshell: Free day Cinque Terre. Overnight Cinque Terre area.
DAY 12 LIGURIA & LUCCA
Liguria to Lucca
Leaving the coast behind, you’ll travel inland toward Tuscany, arriving in Lucca. Known for its intact Renaissance walls and strong local identity, Lucca feels lived-in and welcoming. In the evening, you’ll walk atop the city walls before enjoying dinner in the historic center, where daily life still unfolds in the piazzas.
Tour in a nutshell: Chauffeured transfer. Overnight Lucca.
DAY 13 NORTHERN TUSCANY
Northern Tuscany Wine Country
Today you’ll explore northern Tuscany’s smaller wine landscapes, including the Colline Lucchesi and surrounding hills. You’ll be welcomed by family-run estates, where wine is made with continuity and care rather than scale. Lunch will be shared at a winery, with conversation centered on land, farming, and tradition. Returning to Lucca, the evening is yours to enjoy as locals do – perhaps with gelato and a stroll through town.
Tour in a nutshell: Chauffeured transfer. Private visit & tastings at a family run winery. Local cuisine lunch with wine pairing. Overnight Lucca.
DAY 14 FLORENCE
Lucca to Florence
This morning, you’ll transfer to Florence. A guided walking tour will introduce the city through its streets and neighborhoods, offering context for its artistic and commercial history. The afternoon is free to explore museums, shops, or hidden corners on your own. Dinner will be at a traditional Florentine trattoria.
Tour in a nutshell: Chauffeured transfer. Private guided tour of Florence. Local cuisine dinner. Overnight Florence.
DAY 15 FLORENCE
Tuscan Cooking & Farewell
Your final full day begins with a hands-on Tuscan cooking class, where you’ll prepare regional dishes rooted in simplicity and seasonality. After sharing lunch, the afternoon is open for last discoveries. In the evening, you’ll gather for a farewell dinner, reflecting on the journey and the connections made along the way.
Tour in a nutshell: Private cooking class with lunch & wine pairing. Farewell dinner. Overnight Florence.
DAY 16 DEPARTURE FLORENCE
Your private transfer will bring you to Florence airport for departure.
Tour in a nutshell: Chauffeured transfer.
Tour quotation
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